To become the global leader in movement based education or Physically Active Teaching and Learning (PATL).

Change remains the one variable that defines our world. To continue to lead and flourish as a social enterprise business over the next four years and beyond. We must look ahead, understand the trends, polices and forces that will shape our business in the future and move swiftly to prepare for what’s to come. We must get ready for tomorrow today.

That’s what our Vision 2020 is all about. Vision 2020 creates a long-term destination for our business and provides us with a “Roadmap” for making the real difference with our partners.


Mission Statement

To exceed our customers’ expectations through delivering world class Physically Active Teaching and Learning (PATL) programmes and activities.



Move, Enjoy, Learn! All EduMove participants Move and Learn in Enjoyable and engaging ways.



EduMove company values underpin our organizational culture which drives towards our goals of health promotion, education and social development.


We are inquisitive learners

  • We value learning both as means to understand our work and customers. For us, learning never stops but is an enjoyable experience.

We are one team

  • We base our approaches around the African proverb ‘if you want to go fast, go alone, but if you want to go far go together’.

We are the reflective doers

  • While some watch and others do aimlessly, we take informed action.

We are real

  • We understand the importance of our work because it is located in the real world, in real time and effects real people and real lives.

We care

  • Exceeding our customers’ expectations is crucial to our organization.

We move

  • Bodily movement delivered through fun based sport and physical games is the main tool for EduMove approaches. We believe that humans are designed to move; “I move therefore I am”.


Combining these values and motto will make us world leaders in movement based education.